BizSphere: @malarchuck Thanks for the RT :-) 2010-03-11T19:34:16+00:00
In most enterprises today, understanding what content is available throughout the enterprise is pretty much impossible. This intransparency often leads to uncontrolled reproduction of content on the one hand, while on the other hand lots of outdated content remains active in the various databases. Consequently, this leads to massive inefficiencies in content production and management.
BizSphere Content Landscape - a content intelligence application - provides a novel way to easily browse through your entire enteprise content inventory. Highly visual analysis tools enable you to experience full content transparency and planning mechanisms.
| User group: | Marketing |
|---|---|
| Key Features: | Browser, Dashboard, Analytics |
You want to look at content from many different perspectives. Sometimes you are interested in a certain document type, in another situation sorting by country of origin may be required - or a combination of both. However, such a level of browsing flexibility is usually not provided by content management system front ends.
BizSphere Content Landscape provides a mutlidimensional intuitive filtering front end that allows you to slice and dice all availble enterprise content the way you want to: dynamically, instantly and efficiently.
Based on a faceted browsing approach you can drill down to your relevant content the way you want while always being able to change your point of interest.
This allows you to get a holistic picture of your enterprise content base and to find a certain piece of information very quickly.
Content creation processes are often lacking sustainable planning methods. Once certain content targets are defined, it is difficult to track and analyse progress.
BizSphere Content Landscape Analytics tools enable you to effectively control your content inventory. For example, you can set content targets based on criteria like content type (e.g. cases studies), product or country to drive the production of strategically important client-facing documents.
Using tree map visualizations you can easily spot gaps within your content base or quickly identify redundancies. Moreover, you can analyse and compare content quality based on user ratings and lifecycle stages as well as to receive profound information on which of your resources are most viewed and downloaded by your sales people.